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An abandoned cart flow, all 3 emails.

Built for WAG, an Australian dog treat brand. Each email shows a product from the shopper's own cart.

Why these work: A cart email talks to someone who already chose. These show a product from their own cart, answer one doubt per email, and keep a real offer for the last call.

WAG

Abandoned cart, 3 emails

Shows a product from the shopper's own cart, and the button brings the whole cart back.

How it was built
  1. Leaves a cart without checking outWAG

  2. After 1 hour

    He’s still waiting.Email 1

  3. Day 1

    Still on the fence?Email 2

  4. Day 3

    Eyes on the prize.Email 3

See all 14 emails
Built on these brands' real products to show our work. The brands did not commission them.

Your store, next.

Send us your store's link. We'll build a pop-up and one welcome or campaign email for your store, free. No call needed.

Daniel Kapanen, [email protected], +358 44 988 0079