A setup that gets your emails into the inbox.
The best email earns nothing in a spam folder. Before the first send, your store gets its own sending domain, a DMARC record and Google Postmaster Tools, and your list gets checked.
Spam
Inbox
When all three checks pass for your own domain, the email goes to the inbox.
What you get
- Your own sending domain
- SPF and DKIM through Klaviyo
- A DMARC record
- Google Postmaster Tools
- A consent and list check
- A segment of people who read
- A flow that retires inactive readers
- Spam and bounce checks every week
What our own test showed
When we tested a flow from an account that sent from a gmail.com address, three emails out of three landed in spam. SPF and DKIM passed. DMARC failed, because the sender was a domain the account did not own. A store that sends from its own checked domain does not have that problem. That is why setup is step one.
Every week after
Campaigns go to the people who read and click. The whole list hears from you about once a month or on a big date. We watch the spam rate in Google Postmaster Tools, keeping it under 0.1% and never near 0.3%, plus every send's bounces and complaints.
Your account stays yours
We work inside your Klaviyo as invited users. You keep the account, the list and the data. If we ever stop working together, everything stays where it is.
Already on Klaviyo? Setup starts with a check of what you have. Many stores pay for Klaviyo and have one of these steps switched off.
Questions about setup
Do I need to touch my DNS?
We already use Klaviyo. Do we still need this?
How long does setup take?
Your store, next.
Send us your store's link. We'll build a pop-up and one welcome or campaign email for your store, free. No call needed.
Daniel Kapanen, [email protected], +358 44 988 0079